Health Insurance is launching an intermediary research programme in partnership with PPP healthcare. The research will highlight the issues and priorities that affect intermediaries and provide an annual benchmark of industry sentiment. The primary focus of the research will be the healthcare sector although other issues will be highlighted if they are affecting the intermediary market.
Typical research areas will include how different sectors of the market are growing, intermediary product mixes, non-medical insurance product trends, remuneration in the intermediary market, the state of the NHS and the service standards of insurers.
The first survey will be included with the May issue of Health Insurance. Its findings will be published in the magazine later this year.
Health Insurance editor Moira O’Neill said: “The study will be a benchmark of the current and future business prospects for health insurance intermediaries.”
PPP healthcare distribution development manager Nye Jones said: “This will be the only survey that shows how intermediaries are feeling about the market.
“It will be invaluable for anyone active in the industry as it will highlight trends and areas of concern – information that can then be used to influence the way insurers develop products and work with intermediaries.”