Exeter Healthcare has recently developed its website to offer customers fast and efficient access to information and quotes, and the online quotation service is certainly the site’s strongest feature.
Click on Healthcare Plans on the homepage, and you will be given three choices- UK individuals, UK corporate, and Guernsey individuals.
Each section allows browsers to examine the preferred and low-cost benefits of the plan, set out in easy-to follow tables, and then fill in and submit a form online to get an immediate quote.
The design of the site is simple and clean, with well-organised pictorial and verbal menus on the homepage. While, once again, there’s not a huge amount of information on the site, it does communicate what Exeter Healthcare does clearly and effectively, and the ‘did you know?’ section answers most of the questions that potential customers might want to ask about the company’s range of PMI products.
For anyone wanting to know slightly more about the labyrinthine world of health insurance, the healthcare plans section also includes a dedicated hotlink to the Association of British Insurer’s website.
There is, however, one small gripe. The promotional literature that went out to promote the enhanced site mentions that people can order literature online, but this browser has been unable to find that particular section. This is a disappointing oversight as online ordering is one of the more useful services that insurance websites offer those customers that wish to take their browsing further.
Plus: The site promotes exactly what Exeter Healthcare does with no bluster Minus: As above – the lack of the promised online literature ordering service