An artificial intelligence (AI) app which is said to significantly reduce lower back pain has launched in the UK.
Developed by Kaia Health, a digital therapy company, the app enables users to self-manage their non-specific back pain.
This is all cases of back pain that do not require specific treatment and includes up to 90% of all cases of back pain.
Approved as a Class 1 medical product in the EU, the app offers users education, physiotherapy and psychological strategies, including mindfulness and muscle relaxation.
The AI tailors treatment programmes for each user from over 120 exercises. Motion tracking technology ensures the exercises are performed correctly using a smartphone.
Each session lasts for 15 minutes and can be accessed anywhere 24 hours a day.
The app also features a chat function which connects users to a physiotherapist or sport scientist for motivation and exercise-related questions.
A recent clinical study found a 40% reduction in lower back pain among people using the app.
According to the Office for National Statistics, back pain accounts for almost 31 million days of work lost in 2013 costing the UK economy £14bn a year.
An estimated one-third of the UK adult population are affected by lower back pain each year.
Konstantin Mehl, founder and chief executive of Kaia Health, claimed the app empowers and motivates individuals to take control and self-manage their condition with evidenced-based, non-pharmacological, cost-effective alternatives that could save the UK economy billions each year.